20. April 2021
Maybe you tend to forget it during your everyday life - but today we remind you why your mother is simply the best thing in the world. Your relationship with your mother is the first relationship you form and experience. This relationship is incredibly important and affects your expectations of all other relationships in life.
You may have discovered that your mother may have taught you a thing or two that didn’t turn out to be true or you might have thought she was crazy embarrassing during your teens - yet she is likely one of the most important people in your life. Even though you are an adult (and it may have been a long time since you moved away from home), it's nice to know that your mom is always just a phone call away. She gives you a special kind of security - whether it takes form in her special recipe for meatballs, in her listening to you telling her about your new job or just being able to talk about everything and getting her advice .
Being friends with your mom
Over the last couple decades, the relationship between mothers and daughters have changed and many experience a close friendship with their mom. Young women no longer see their mothers as being "old" and we want to spend quality time with them. Maybe you even have exactly the same taste in clothes, want to watch the same movies, go to the gym or go to yoga together.
However, it is natural that your mother will likely always have a sense of responsibility towards you, and it is quite normal that you may become angry or frustrated when you think she is controlling or interfering too much in your life. There is no doubt she does it just to help, guide and take care of you; that is simply one of her qualities as a mother. You may find that as you get older and become a mother yourself, you can see many of her qualities in yourself and even catch yourself saying things to your children, sounding exactly like your mother did to you.
Mother's DayMother's Day is just around the corner, and with this campaign, we would therefore like to pay tribute to all mothers and give you the opportunity to pamper your mother with a pair of tights.
For this reason, you can buy 2 pairs of optional tights and save 25% on the cheapest pair - right now. If you are unsure which tights your mother would be most happy with, we can recommend our new Sarah Tights, which are a pair of high waisted tights with a fantastic fit that both feels nice and fits great on your body. Sarah tights have an elastic at the waist, which means that they stay where they should during movement. The material is super stretchy and 110% squat proof, so you do not have to worry about transparent tights. They are perfect for both running, working out and for everyday life and they are equipped with a pocket on the side of the thigh for your phone. You can see Sarah Tights in all three colors, and on different women in our Instagram feed right now.